I turn a fuzzy idea into a clear product
Who it’s for, what problem it solves and what it has to nail from day one. I’ve been helping startups answer that before they spend a cent since 2011.
“Every great idea started out looking silly.”
Developer · Designer · Game maker
Enric Vallribera
Half logic, half imagination.Always building something.
I design, build and ship digital products and video games from start to finish. For more than 15 years I’ve been turning ideas into things that work, with AI as a superpower, not a crutch.
Availablefor projects, consulting and challenges worth taking on.
Play with my cards
My cards aren’t just a metaphor: play with them. Three fights against real problems, about five minutes. Play them well and no problem stands a chance.
The game needs JavaScript. Meanwhile, my cards are just below.
Enric vs. the problems
A deckbuilder played with my cards. Three real problems: a fuzzy idea, some legacy code and a deadline.
How to play
- Drag your cards: attacks onto the problem; block and the rest anywhere up top. You get 3 energy each turn and each card costs what its corner says.
- Above the problem you’ll see what it’s about to do: block it or hit it first.
- Block stops damage. Exposed: takes 50% more damage.
- After each win, pick a new card for your deck.
Shortcuts: 1–9 plays a card · E ends the turn
My cards
Eight things I do really well, and the proof. I combine them every day: that’s the fun part.
IdeaImagination DesignImagination I design things people get at first glance
Interfaces, design systems, brand identities and even physical products. I once handled a brand’s entire image, from the website to the T-shirts.
“If it needs explaining, it needs redesigning.”
CodeLogic I build end to end, from the server to the pixel
Frontend, backend, real time and deployment. I’ve built entire platforms from scratch: live auctions, collaborative editors and analytics engines.
“Works on my machine. And on yours too.”
DataLogic I make data make sense
I built an analytics engine from scratch that replaces Qlik, faster and with a modern interface. Also algorithms that value a car from market data.
“A good chart is worth a thousand meetings.”
GameImagination I design games you want to replay
Puzzles, arcade, roguelikes, deckbuilders and board games. I design the mechanics, the art and the code, and I ship them. Two are already in the stores.
“One coin, one life. One more go.”
AILogic I get out of AI what others can’t
I build AI into real products so it saves real work, design how a team works with agents without lowering the bar, and use it to explore ten ideas where there used to be room for one.
“A superpower, not a crutch.”
LaunchBusiness I get things into people’s hands
Shipping on the App Store and Google Play, localising into ten languages, pricing and planning the launch. What separates a project from a product.
“If it isn’t shipped, it doesn’t exist.”
TeamBusiness I make teams perform better (and learn)
I’ve been a Technical Lead, trained teams in new technologies and AI, and advised founders. I like leaving teams better than I found them.
“Alone you go fast; together you go far.”
What I’ve shipped
Games I’ve designed, built and published with Waypaut. Plus one more fresh out of the oven.
New
Reletras
Word puzzle · iPhone and iPad
A word can hide several times on the same board, even when they cross.
- 10 languages
- No data collected
- One-time purchase
Released
Fraseando
Sentence puzzle · iOS and Android
The art of connecting words.
- Spanish, English and Catalan
- No ads
- One-time purchase
In development
FOKON
Precision arcade · one button
One tap. The perfect moment.
- 60 levels in 6 circuits
- Daily challenge
- Local Party for 2 to 8
Coming soon
Felicity
Emotional wellbeing app
An app to look after your mental health. It already runs on my phone; it just needs publishing.
- On my phone, unpublished
My studio
Waypaut Studios
My label since 2011. It began by helping startups launch their products; today it’s the studio where I design, build and publish my own games.
More things I’ve built
Platforms, products and brands from over the years. Some are still alive; all of them taught me something.
Analytics engine
LiveB2B data platform
I rebuilt from scratch how a data platform computes and draws its analytics, replacing Qlik: faster, more flexible and with a modern interface. Complete with its own component library for every product and AI features for its customers.
Angular · TypeScript · IA
Checkauto
ClosedReal-time car auctions
An auction platform for dealerships and workshops, with live bidding and a valuation engine that prices each car from market data. I built all of it: product, design, front end, API and algorithms.
Front · API · scraper · tasador
Citizen
ExperimentWeb roguelike deckbuilder
A post-apocalyptic world of cards and survival. It grew into a whole family of experiments: chess, gods, card duels and even a marketplace with smart contracts.
React · Node · blockchain
Coodice
ExperimentCollaborative story editor
An editor for writing choose-your-own-adventure stories as a team, with multiple timelines and real-time collaboration.
Tiempo real · Astro · React
Okapy
ClosedFull brand for a client
A brand’s entire image: the website, the design of its products and even the T-shirts. A real brand, designed top to bottom by one person. It closed during the pandemic.
Branding · web · producto
How I work
Four rules that have worked for me on every project.
Problem first, technology second
The tool gets chosen last. First I work out what hurts, for whom and how much.
Something you can touch, as soon as possible
I’d rather argue over a prototype in hand than over a forty-page document.
I drive the AI, not the other way round
I know what to ask it, how to check it and when not to use it. That’s how I get there sooner without lowering the bar.
The details are the product
If I wouldn’t enjoy using it every day, I don’t ship it.
Career
For those who like a good old-fashioned CV.
2011 → today
Founder and game maker
My label since 2011. It began by helping startups and founders turn their ideas into products; today it’s the studio where I design, build and publish my own games.
2022 → today
Frontend Developer · analytics and AI
UVE · Route to market data intelligence
I built the platform’s analytics engine from scratch, replacing Qlik, plus the component library behind all its products. I bring AI into the product so customers do less busywork, and I train the team in new technologies.
2016 → 2018
Web and UX/UI designer
Okapy
I designed a brand’s whole image: the website, its products and even the T-shirts.
2011 → 2018
Developer & Designer
Freelance
Product, development and design for companies and startups, from idea to launch. I led and trained development teams.
2006 → 2009
Technical Lead
Edison Network
I led the technical team, trained every new hire and was the one customers’ hardest problems were escalated to.
About me
Olesa de Montserrat, Barcelona
I’m Enric. I grew up with an Amstrad and I’ve been tinkering ever since: systems and networks, development, design, games and, now, AI.
I’m as logical as I am creative, and I enjoy both at the same time: I can draw the character and program the engine that moves it.
I live in Olesa de Montserrat, at the foot of the mountain. When I’m not building something, I’m playing what others have built, to learn how they did it.
My shelf
Hover or focus a console.
- Where it all began.
- 8 bits and plenty of cartridges.
- Sega, the 8-bit edition.
- Sega’s 16 bits.
- Nintendo, from 8 to 16 bits.
- When games went 3D.
- Online, achievements and more hours than I’ll admit.
- One coin, one life.
Contact
Got an idea, a project or a problem nobody has managed to crack? Tell me about it and let’s turn it into something real.
Email meenricvallribera@gmail.com
Availablefor projects, consulting and challenges worth taking on.
Olesa de Montserrat, Barcelona